Nelson Branco's Soap Opera Uncensored: Issue 38
SOAP OPERA UNCENSORED
Volume 02, Issue 27 (No. 37)
BY NELSON BRANCO
Copyright 2012 Nelson Branco
INSIDE — MORE EMMY RED CARPET DIARIES— Exclusive Chat: Jonathan Jackson On What Makes Him Daytime’s Best Actor! Plus: “I Will Return to GH!” Find Out When! Exclusive Exit Interview: Matt Ashford On Leaving DAYS — And Why DAYS Can’t Write For Him! Billy Miller: How Long Has He Re-Signed For? Inside Jeanne Cooper’s Tell-All Memoir! Exclusive Interview: Eddie Alderson On Joining GH! Plus: Kristen Alderson Weighs In On Whether Or Not Her GH Arrival Has Been A Hit Or Miss! Why Y&R Fans Will Hate “The New Opening Credits!” Offers To Air The 40th ANNUAL DAYTIME EMMY AWARDS In The Works! Last Week's Reviews, Unbelievable Blind Items, and Next Week's Cheat Sheet!
UNCENSORED MASTHEAD:
FOUNDER/EDITOR: Nelson Branco
EDITOR AT LARGE: Denette Wilford
Follow Soap Opera Uncensored at: @nelliebranco or @SoapUncensored
NOTE FROM EDITOR/FOUNDER:
You asked — and it’s happening. For more information on subscribing to daytime’s first weekly e-zine SOAP OPERA UNCENSORED, email soapuncensored@yahoo.com
1 Year: $24.99 (*normally $129.48)
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COMING SOON: VENICE — UNCENSORED
To pre-order your upcoming book VENICE THE SERIES: UNCENSORED for a special price email: soapuncensored@yahoo.com. The Sapphic tome, which will be out this summer, chronicles the web soap’s meteoric rise, punctuates and analyzes its relevance in serial storytelling and its groundbreaking achievements in the online and soap opera medium. With every single Crystal Chappell interview I’ve ever conducted in one e-book — and those of her VENICE co-stars/directors — this is one must-buy keepsake in addition to episode synopses and reviews, top ten lists, fearless predictions, translated quotes, humour, and exclusive season four previews. Plus: Tributes to GUIDING LIGHT’s Otalia and new interviews! Order your copy now!
UNCENSORED QUOTES OF THE WEEK:
“I was disappointed.”
—Fired Y&R actor Peter Porte on being killed off as Ricky in SOAP OPERA DIGEST
Translation: Too bad Bill Bell isn’t alive — he’d never have gotten rid of me!
“When you start stealing babies, threatening lead characters and ultimately, killing a bunch of people, you begin to question your longevity on a show.”
—Porte continues in the same interview as to why Ricky had to go.
Translation: How did Michael Muhney do it?
“Absolutely. Why? Do you know anyone hiring?”
—Porte answers DIGEST’s question on whether or not he’d do another soap
Translation: Do you have Mark Teschner’s number?
“I gotta tell you, [GH’s Joe] is probably the best character of any character on all the soaps.”
—GH’s new mobster Richard Steinmetz in DIGEST regarding his new role
Translation: I don’t watch any soaps.
“I didn’t feel like wearing underwear tonight.”
—DAYS’s Judi Evans on her revealing Emmy dress in DIGEST
Translation: I can’t afford any!
“Just because you can doesn’t mean you should.”
—Soap vet Tamara Braun on Twitter
Translation: Liking firing this Emmy-winning bitch, bitches!
“The most special thing about tonight is winning the Emmy alongside with Tony Geary.”
—GH’s Jonathan Jackson to me after winning his fifth trophy at the DAY EMMYS
Translation: I taught the old man everything he knows!
“Afterward when I sat with Maria Arena and Brad Bell and drank tequila. We had a very good conversation.”
—Y&R’s Eric Braeden lists his favoruite Emmy moment.
Translation 1: After congratulating Maria on the magical Shictor pairing, I demanded an even younger love interest.
Translation 2: My contract is up.
“I talked to Tony Geary for a moment. He’s a really good actor and I’m very happy that he won.”
—Braeden continues to regale DIGEST about his Emmy hijinks
Translation: And then I proclaimed, “God Bless, Eric Braeden!”
“I had arranged for Tony Geary to accept [my Emmy Award if I had won].”
—Two-time Emmy winner Nancy Lee Grahn on Twitter
Translation: Because he doesn’t have enough Emmys.
AWARDS SHOW CENTRAL
40th Annual DAYTIME EMMY AWARDS ARE ON!
Reports of her death may have been exaggerated: The 39th annual DAYTIME EMMY AWARDS may have already been handed out but next year’s big milestone — the kudofest’s 40th anniversary — is already in the works. NATAS chairman Malachy Wienges claimed to SOAPS IN DEPTH that “we have six offers from different networks and producers. So it’ll be a dynamite show next year.” Sure, you do!
SUDS LIBRARY
New Book On ABC/Disney’s Soap-Killing Machine
SOAP OBIT
Gloria Monty’s sister, Norma, dead at 86!
They keep dropping like flies just like the soaps they once ran: Former GH writer Norma Monty is dead at age 86. Born March 13, 1926 in North Bergen, N.J., she was the sister of Gloria Monty, renowned TV director/producer who brought GH back from the brink of cancellation (Gloria died in 2006). Norma died on July 3 in Reno, Nev. After a successful teaching career, Monty left her profession and moved to California to become the associate producer on GH. She was promoted to the position of head writer of GH, earning three Emmy nominations for her efforts.
THE IDIOT RATINGS
WTF: NIELSEN ENDORSES BABY BOOMER, LOW-INCOME DEMOS!
Has hell frozen over?
Just in case, bring your ice skates to work.
According to MEDIAPOST.COM, Nielsen says three key consumer groups are rapidly changing for marketers: baby boomers, moms and lower income consumers.
At Nielsen’s Consumer 360 Conference, the media and consumer research company said there are 100 million baby boomers — a number which will climb by a third in 2030. Most are growing out of the key 18-49 demographic into the 50+ number.
Right now, they control $230 billion in sales — about half of the total for the U.S. overall. In five years, they will control 70% of disposable income. But Beth Brady, Nielsen’s leader for marketing effectiveness, warns advertising dollars are being funneled elsewhere: "It's a missed opportunity."
For marketers, the role of moms and their kids are shifting. Moms with children under six watch less TV than the overall population. Moms are heavy media multi-taskers. On any given day, 67% of moms use the Internet while watching TV simultaneously. While away from the TV, more than 20% of moms with children are experimenting with mobile shopping.
Lower income consumers — those that make under $30,000 a year — are growing, now around 30% of the country. Even against this background, Nielsen says: "They collectively represent a big part of the country’s total spend and are expected to grow in the future."
Nielsen says this cohort spends more time online that other income groups — and more than nine hours a month on Facebook. Not only do they watch more TV than other consumers — especially daytime TV — they watch more online video than other consumers.
Are you listening, ABC Daytime? Or are you too busy watching GOOD AFTERNOON, YOUNGER, RICHER AMERICA?
COVER STORY
BORN THIS WAY
Is Jonathan Jackson the best actor to ever grace daytime TV? UNCENSORED investigates!
There's a great freedom when you have your feet
in two so called mutually exclusive worlds:
; The world of irony, and the world of soul,
The world of flesh, and the world of spirit,
The world of surface and the world of depth.
— Bono
Just call him the Jackson 5: There’s poetic irony that one the most feted actor in Daytime Emmy Award history, Mr. Anthony Geary, is the onscreen father to five-time Emmy winner Jonathan Jackson. While “Dad” has two more Emmys than the “Prodigal Son,” one has to remind people that Jackson only just turned 30!
How revered is Jackson? So revered, in fact, that a handful of esteemed actors insist to